Résumé
EDUCATION
2019-2021
DUBAI ENGLISH SPEAKING COLLEGE
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A level Maths, English Literature, Economics, and Psychology.
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A* A* A A
UNIVERISTY OF BRISTOL
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BSc Psychology (Hons) 3 years
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Accredited by British Psychological Society (BPS)
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Key understanding of qualitiative and quantitative data
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Technical understanding of OpenSesame and Python statistical analysis
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Demonstrate strong academic knowledge of social behavoiur, human development, cognition and biological psychology
2021-2024
KS2 - GCSES
GEMS WELLINGTON ACADEMY DUBAI
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Business, Economics, Psychology, French
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Math, English Language, English Literature Biology, Chemistry and Physics (Triple Science)
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10 A*'s
EXPERIENCE
Media and Marketing Intern
2022 December- 2023 January
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Developing moodboards for marketing campaign formation
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Helping with market trends analysis on social media platforms like Instagram and TikTok.
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Carrying out routine administrative tasks.
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Creating and presenting fresh concepts for social media campaigns.
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Keeping an eye on all social media channels for hot topics, opinions, and news.
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Putting together thorough commercial presentations.
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Assisting in the organization and management of marketing press kits
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Examining competition marketing and digital material through research.
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Contributing in the creation of email campaigns, social media posts, and mockups.
Senior Editor SciTech
2022 May - present
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Propose 4-5 commission topics monthly
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Edit and format articles written by freelance writers to adhere to newspaper digital and physical layout guidelines using Adobe. Occassional feature writer
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Consistent research on University of Bristol's scientific press release topics to link to the current world.
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Involved in proposing 4-5 commission ideas monthly Editing and formatting articles written by freelance writers to adhere to newspaper digital and physical layout guidelines using Adobe.
(2022 January- May)
VICE PRESIDENT
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Systemised bi-weekly TedX Circles within university to welcome diverse perspectives by forming a spectrum on monthly themes such as: Movember.
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Developed strategies to form a more engaging society with 100+ members.
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Responsable for curating the official TEDx affiliated event at university: from systemizing the organisation of the event, to finalising themes, speakers, funds and digital marketing for the event.
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Systemised bi-weekly TedX Circles within university to welcome diverse perspectives by forming a spectrum on monthly themes such as: Movember.
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Developed strategies to form a more engaging society with 100+ members. Responsable for curating the official TEDx affiliated event at university: from systemizing the organisation of the event, to finalising themes, speakers, funds and digital marketing for the event.
SOCIAL MEDIA MARKETING MANAGER
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To increase traction for the event, I worked as part of a team to proactively promote and improve TedX's presence in the Bristol community using all social media platforms.
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Used photoshop and digital editing tools to create content.
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Observed data to understand what worked in terms of engagement and devised plans to rectify and attain target reach.
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Creating, designing and scheduling interactive social media posts in the lead up to the event, keeping psychological marketing methods in mind to optimise reach.
(2022 May- Present)
WRITER AND EDITOR at FedUP
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Raised awareness and de-stigmatised mental health as a writer and editor at an international non-profit organisation called 'FedUp' in associated with the Johns Hopkins Research Institute in the United States,
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Fundraised for research on eating disorders and mental illnesses by writing articles on ableist language, anxiety, eating disorders, and journaling.
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Created study guides for students in schools across America and used various forms of digital media.
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With this experience, I am more compassionate, sensitive and dedicated to advocate for my stance.
2020 May - 2021 May
MARKET RESEARCH ANALYST INTERN
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I shadowed professional to conduct research and predict trends of consumer behaviour towards food charities
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Observed how MNC’s use psychological marketing to receive donations to boost profits.
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I realised how much I enjoy observing human behaviour, which I intend to use with my degree, to predict human behaviour based on knowledge of antecedent conditions and patterns.
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Skills: qualitative research methods, conducted interviews and worked in teams on research projects.
2020 May- July
WELLBEING PREFECT
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Devoted my time to the school community acting as a bridge between students and counsellors to offer first-hand student support.
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Aided students stressed with problems.
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I organised events to raise awareness on days like World Mental Health Day to build a spirit of community and comfort at our college and has taught me the importance of dependability, empathy and patience when working with people.
2020 (8 months)
SKILLS
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University level statistical and mathematical ability
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Goldman Sachs SEO Digital Marketing certifcation
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Detail oriented and analytical
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Able to maintain productivity, efficiency and accuracy
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Able to carry out research by approved academic methods
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Mental Health First Aider qualified by MHFA England and BPS
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iELTS English Proficiency Test: 8.5/9
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Canva- Digital marketing software
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Multilingual: English, Arabic, French, Hindi
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Excellent communication skills
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Fast learner
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Empathetic
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Microsoft programming and ICT
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OpenSesame coding
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R studio statistical analysis
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Collaborative in team projects-Duke of Edinburgh Bronze and Silver Award
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Strategic targeting across social media
EXTRACURRICULARS
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Clinical Psychology Society
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Trading Society
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RAG (Raising and Giving)
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Investment Fund
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Student Wellbeing Network
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Bristol IAS - International Affairs Society
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TED X Ideas
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Women in STEM
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Peace of Mind
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Asian Society (ASoc)
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Third Culture Kids Representation
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Bristol Volunteering and Fundraising Network